Top 5 Fashion Games on Android in Africa: Q4 2022 Performance

In the fourth quarter of 2022, the top 5 fashion games on Android in Africa showcased varying performances in terms of weekly downloads, revenue, and active users. Here’s a detailed look at their trends, based on data from Sensor Tower.

Hair Tattoo: Barber Shop Game from CASUAL AZUR GAMES had a fluctuating trend in weekly downloads, peaking at around 229K in late September but dropping to approximately 42K in mid-October. The game saw a resurgence in downloads, reaching around 94K by the end of October. Weekly active users decreased from over 1.1M at the start of the quarter to about 803K by the end of December. Revenue was minimal, with a slight uptick to $2 in early December.

Fashion Show: Makeup, Dress Up by Dress Up Games for Girls experienced a steady download trend, starting at around 83K in late September and ending the year with approximately 85K weekly downloads. The game’s weekly revenue saw a modest increase, peaking at $31 in mid-December. Active users generally hovered around 500K, with a slight increase to about 524K by the end of the year.

Hair saloon - Spa salon from YovoGames maintained a steady download rate, starting at around 77K and ending at approximately 76K weekly downloads. The active user base saw minor fluctuations, ending the quarter at around 196K active users.

Makeover Studio: Makeup Games by Stella Joy Studio showed a remarkable increase in weekly downloads, surging to approximately 305K in mid-December. The game’s active users also saw a significant rise, reaching around 390K in the same period. Revenue peaked at $22 in mid-December.

Fade Master 3D: Barber Shop from Alictus had varied weekly downloads, peaking at around 112K in mid-October before stabilizing to approximately 23K by the end of December. Active users saw an increase to around 228K in mid-November before stabilizing around 181K by the end of the year. The game’s revenue was minimal, peaking at $4 in the last week of December.

These insights highlight the diverse performance of leading fashion games in the African market. For more detailed analytics and data, visit Sensor Tower.